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Kit (formerly ConvertKit) vs beehiiv: Which Should You Choose?

Quick verdict

Kit (formerly ConvertKit) has the cheaper paid entry point at $33/mo versus beehiiv at $43/mo. Kit (formerly ConvertKit) is built for Newsletter creators, while beehiiv leans toward Independent newsletter creators — pick based on which describes you.

Kit (formerly ConvertKit)beehiiv
Starting priceFree planFree plan
Free planYesYes
Free trial14 days
PositioningEmail marketing and creator-monetization platform built for creators to grow an audience and sell digital products or newsletters.All-in-one platform bringing together newsletters, websites, and monetization tools to help creators and publishers grow and earn.
Best forNewsletter creators, Coaches and course creators selling digital products, Solo creators monetizing an audience, Bloggers and YouTubers building email listsIndependent newsletter creators, Media publishers monetizing via ads and subscriptions, Multi-publication networks and agencies (Max tier), Enterprises needing dedicated infrastructure/SSO
Top proGenerous free tier (up to 10,000 subscribers)Generous free tier (2,500 subscribers, full feature set, no card required)
Main drawbackAdvanced automation/sequence features gated behind paid tiersSubscriber caps force upgrades as a list grows

Kit (formerly ConvertKit)

  • Generous free tier (up to 10,000 subscribers)
  • Built specifically for creators, not generic e-commerce/marketing teams
  • Native digital product and commerce checkout
Visit Kit (formerly ConvertKit)  Full review

beehiiv

  • Generous free tier (2,500 subscribers, full feature set, no card required)
  • Strong built-in monetization: Ad Network, 0%-take paid subscriptions, recommendations
  • All-in-one: newsletter + website + podcast in one product
Visit beehiiv  Full review

Both verified 2026-07-09.